
The short answer: comments give a blog life, but on a company site they tend to cost more work (and spam) than they are worth. The rules are under Settings > Discussion. For most company sites the best is to switch them off on pages and on only for posts, with manual approval.
The settings that count
| Setting | What it does | Suggestion |
| Allow comments on new posts | Switches on or off for those you write from now on. | Off on a site with no blog; on only if you will reply. |
| Comment must be manually approved | Nothing appears without you approving it. | On. The simplest defence. |
| Author with a previously approved comment | Someone already approved goes through without waiting. | On, for regular readers. |
| Close comments after N days | Old posts stop receiving comments (and spam). | On, with a long period. |
| Moderation by words and links | Holds comments with certain words or many links. | Hold those with 2 or more links. |
| Avatars (Gravatar) | Shows the author’s picture, linked to an outside service. | Off if you do not need it: saves requests and data. |
Step by step
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| Comments store personal data (name, e-mail, IP address). Say so in the privacy policy and answer deletion requests: Personal data protection. Rules vary by country. |
| If you do not reply to comments, switch them off: an ignored comment drives away more than it helps. |
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Want help cleaning up a site’s comments? Open a ticket with the address. Open a support ticket |
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SEE ALSO Stopping spam comments in WordPress Personal data protection: what applies to your website Writing a blog post in WordPress Protecting the WordPress login: three steps in order of effect |
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