Which hosting plan for a real estate agency: listings, many photos and search

The short answer: what weighs on an agency site is the photographs and the property search, which queries the database on every filter. To start, an entry shared plan is fine, with the images well handled; if search gets slow with more listings, that is the sign to move up.

What weighs, and what does not

Part of the site What to do
Property photos They are the weight of the site. Shrink them before uploading and use WebP. See Image optimisation and WebP and Lazy loading.
Search and filters Each filter is a question to the database. If it gets slow with many listings, it is the same problem as a big shop: A shop with thousands of products is slow.
Map An embedded map loads third-party scripts. Load it only when the person reaches the map area or presses a button.
Sold or let properties Do not let the page return a 404: show “sold” or lead to similar properties. See Crawl errors in Search Console.
Contact A WhatsApp button on each listing: Putting WhatsApp on your site.

How to choose, step by step

1 Start with the entry plan and measure: How to monitor your site performance in cPanel.
2 Set a photo size (a maximum width, for example) and ask whoever uploads them to follow it.
3 Switch on page caching for the listing pages, which change little.
4 Watch the signs: slow search, process-limit errors (Entry processes). They are the warning to move to a bigger plan.
A portal that imports listings from several places or from a management program does heavy work in the background. When the import is slow or fails, it is not the entry plan that is too small: look first at how and how often it imports.
Each listing should have its own text. Copying the description from another site makes Google treat the pages as repeats: The canonical tag.

Building a real estate agency’s site? Tell us how many listings you expect and how you will update them.

Open a support ticket

SEE ALSO

Image optimisation and WebP

A shop with thousands of products is slow: where the time goes

Entry processes: why a site with few visitors can still hit the limit

Which hosting plan for an online shop, and the signs it needs more

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